Fashion Design Director
People are constantly changing and evolving, culturally, generationally, behaviorally, and I am fascinated around how this change is translated through fashion. My mission is to understand people’s mindsets through their clothing choices and their individual styling. I’m intrigued about what their fashion says about who they are, what they want to become, and what they want to express.
“I translate modern concepts into true commercial products.”I am a seasoned Fashion Designer / Fashion Design Director. I use my 25+ years of industry experience for creative direction, brand positioning, fashion design and trend forecasting. I work with fashion brands and vertical fashion retailers, supporting them through key moments in the creative and visualisation process.
My favourite target group, is males between 25-30 years old. I like to focus on them because I find it the most fascinating period in a young man’s life.
“I am fascinated how people connect with each other through clothing.”
I specialize in North European Menswear Design, focussing on Leisurewear, Smart Casual Wear, Home Wear and Athleisure.
I design multi-product menswear collections in sweater knit, round knit, woven fabrics, and technical fabrics. As well, I design placement prints, all-over patterns, fashion logos, and clothing branding.
Tech-packs and product development
I'm experienced in making accurate technical production manuals, a.k.a. Tech-Packs, including the size specs for clothing manufacturers.
For some clients, I develop salesman samples at certified clothing manufacturers. I have worked with clothing manufacturers from Italy, Portugal, Germany, Turkey, India, Bangladesh, Pakistan, Indonesia, and China.
Design of multi-product menswear and women’s wear collections.
Development of tech-packs including the size specs.
3D Fashion Design
Visualisation of coordinated outfits
2D designs to 3D designs transformations
3D animations Fashion Design
Design of multi-product collections
Tech-packs and size specs.
European Fashion Design Consultancy
Understand your target group's mindsetI help companies in understanding their target groups better, and I create creative strategies for reaching them.
Starting A New Clothing LineI support individuals to establish a new clothing line. I can help you to make your ideas concrete, and I can advise on creating an original and commercial clothing collection.
Fashion Design ServicesSince 1994, I design on-trend, Leisurewear, Athleisure, and Sportswear collections (menswear and women’s wear). You can hire me to create complete collections as well as stand-alone garments.
World wide Fashion Design ServicesI'm a Dutch Fashion Designer / Fashion Design Director, and I work from my design office in Rhu, Scotland. I deliver online fashion design and fashion trend forecasting services to brand owners, category managers, and buyers of fashion chain stores and fashion manufacturers. Where possible, I'm always happy to schedule a face-to-face or an E-chat. Contact me for more information.
CLIENTS 1994-2021Fashion brands:
K-Swiss, Van Gils, Wrangler, Berghaus, O’Neill, Protest, Mistral, Ragwear, Ferrari & Max Verstappen.
European vertical retailers:
Zara, The Sting, C&A, WE fashion, Deichman, Scapino, New Yorker, Athleticum & Vero Moda.
American vertical retailers:
Urban Outfitters & Anthropologie.
Asian vertical retailers:
Jack & Jones India, Xtep China and Peak China.
Russian vertical retailer:
Middle Eastern vertical retailers:
Crazy Line Israel & Ice Cube (Samha Groups) Lebanon.
Olympic Games Azerbaijan & European Games Azerbaijan.
Brand positioning strategies
Seasonal mood boards
Go To Services
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